No matter how big or small your business, no matter what you're making or selling, we believe your brand deserves to be discovered here. Platforms like TikTok and Instagram Reels have made it easier for small businesses and creators to shoot, edit and post videos straight from your mobile device. TikTok presents user videos in an infinitely long scrolling feed and so the content is fast, skippable, and stacked with variety.Â, TikTok users do follow specific accounts and users that they like, but the majority of content is delivered to them in the For You tab, based on their interests like previously liked videos, location and hashtags. Select from the Instagram music library including popular songs. ... we’ll take you from complete newbie to a bonafide TikTok pro. This includes transitions, split screens, stickers, filters and text. You can use it to manage areas including your users, assets, and finances. The âFor Youâ tab which are videos selected TikTokâs algorithm.Â. At the same time, some of our more prolific creators have asked for greater insights ... That's why we're now introducing Pro Accounts to offer avid creators greater visibility into how their videos are performing and resonating with fans. You can edit and add more footage to your drafts. On paper, TikTok doesn’t sound very different from most apps, but it is a lot of fun and has some interesting content. Noah Beck, the hugely popular TikTok creator, is getting his own reality show on AwesomenessTV. Check out this article for your Ultimate Guide to TikTok. You can save your Reel to your camera roll without a watermark. This is a great way to foster brand loyalty, directly engage with customers and get users to do the heavy lifting by creating content for you!Â. Log in . Unlike competitors such as YouTube, videos posted on TikTok and Instagram Reels have a short maximum duration and can be captured, edited and posted only from a mobile device.Â. (@procreate._.vsemojis) bei TikTok | 156 Likes. You can view the total video view count, the number of likes and comments...and thatâs about it. Now, some are leaving. These videos live in a Reels gallery on your profile so they can be viewed by your audience at any time.Â, In comparison, TikTok videos are up to 60 seconds long and almost always feature a song or a unique original sound like a voiceover. PG Dating Pro is available as SaaS, Windows, Mac, iPhone, iPad, and Android … The video got 1.4 million views but more interestingly, the hashtag had over 13.7 billion views with thousands of videos of users uploading their response to the challenge. TikTok Pro is an extended version of TikTok which unlocks a number of analytics tools and features that can help you in tracking performance engagement. A TikTok Business Account is where businesses of all kinds can set up a profile, build brand presence with organic content, and grow their business through a variety of tools. Your Story. If you spend most of your time on Instagram, it could be easier to adjust to the editing features in Reels as they are similar to the standard Instagram story tools. TikTok Creator Marketplace. Like Instagram creator profiles, TikTok pro accounts let content makers estimate the audience and performance of TikTok’s insights. A fully immersive no judgement world where there's an audience for every voice. Although 10-29 year olds have the highest share of users, 30-39 is one of the fastest-growing age groups! Finally, you have to be mindful of budgets when planning influencer marketing and determine how much product you are willing to give up for this strategy as popular influencers can charge above $1000 per video.Â. Users can post multiple times a day without worrying about overexposure for their audience as Instagram feed scrollers may experience.Â. You can upload videos from your camera roll and film inside the app.Â. You can reach out to them directly or use influencer marketing agencies like Tribe to help you connect with influencers. This will be a particularly useful tactic to promote your new Reels if this is a new type of content for your customers.Â. One of the limitations of Instagram Reels is their lack of insights. To sign up for a free TikTok Pro account head to Settings and tap Manage Account > Switch to Pro Account > choose Creator or Business. Letâs take a look at what you can do on each platform and how you can leverage video marketing to promote your business and increase your profile views.Â. Advice, resources and tools for starting a small business. Maximize ROI by ensuring your most important audiences see your ads and track your performance in real-time. Content shows you trending videos and individual post stats. TikTok is an app for iOS and Android in which users can create and share 15-second videos. 123.4k. But whatâs the difference between TikTok and Instagram Reels? Tip: boost your average watch time by using the ârevealâ method by holding your audience in suspense before revealing a product, transformation, result, etc.Â, - Audience territories shows the top locations of the viewers for your video which can inform where you audience and potential customers are. You can use analytics to review your stats and help make decisions on where to post your content. You’ll learn how to create a personal or business account that users will want to engage with, and how to conjure up an entertaining TikTok post. PG Dating Pro offers a free trial. Instagram has been around for far longer and so understandably has more monthly active users than TikTok with 1 billion. For its creators, TikTok recently launche d Pro Account feature which provides some additional facilities. PRO tip: Create videos and post them on a regular basis to get recognised. TikTok users are forgiving, but make a splash with your first videos by using some of our free TikTok Templates. There are three tabs here: Overview, Content, and Followers. to grow your business on TikTok. Of the TikTok analytics control panel, Pro account users can study about their fans, checks your viewers and engagement, and much more. Itâs a powerful way to promote your business and reach potential customers.Â. Quickly see the view count on your video on your profile. The âFollowingâ tab for users who already follow you. For now, TikTok has the best editing features, more music and sounds to play around with, deeper analytics and a fast growing audience. The leading destination for short-form mobile video, One of the most downloaded apps in 40+ different countries. Business and Creator accounts have many similarities, but each is geared toward a slightly different user. When measuring the ROI of TikTok vs Instagram Reels, you should consider the time and effort required for each platform and the performance in relation to your goals. Discover a world full of people waiting to. So when writing your captions, focus on adding words that follow this structure and target your specific customers, not broad audiences. Trim, delete and reposition segments of your video in the timeline.Â. promote brands and products. According to Influencer Marketing Hub, these are some of the most popular categories on TikTok.Â, Entertainment, Dance, Pranks, Fitness/sports, Home reno/DIY, Beauty/skincare, Fashion, Recipes/cooking, Life hacks/advice, Pets, Outdoors, Consider if your product or service could fit into one of these categories and how you could create content based on that.Â, Could your beauty product be used in a skincare routine video? Short-form video content has exploded in popularity, particularly since the launch of TikTok in 2016 with massive growth in the number of active users. Creative Center. Enabling an optional Pro Account can provide … Drive brand awareness and ad recall amongst teens for new limited-edition bottles in India. Whether itâs packing orders, showcasing some of your employees, an insight into the company work culture or even an office tour, people love to see what goes on behind closed doors or your website. There are three tabs here: Overview, Content, and Followers.Â, Overview shows your total idea views and followers over 7 or 28 days.Â. If you’re looking to reach a Gen Z audience, TikTok may be the place to be. Add an additional voice over to your video by recording it in the app.Â, Clipchamp has a bunch of free TikTok Templates you can try to get started.Â, Draw, add text, GIFs and stickers to your video.Â. Find them in the Reels gallery on your profile. 47.3k. TikTok is popular with creators as it is a fun, informal way to post content and engage with their audience. By repurposing product reviews and testimonial videos, you can help showcase your products being used by real people which is authentic and entertaining.Â, It is important to measure the ROI of your content on TikTok and Instagram Reels, particularly if it is a new format for your business and you are experimenting with unique content. Once you have your goals in mind you can discuss content strategies with them and determine how to measure ROI.Â. Hashtags let users find content by theme. This makes TikTok the seventh most popular social media platform in the world. This increases your chances of appearing in the right customers' feeds and explore pages. Whatever platform you choose, remember the best camera is the one you have on you. How we pack our orders. You can find a large selection of popular songs, sound effects and original sounds from other users.Â, You can adjust the volume of the original audio and the added music.Â. We get to see the real actor behind the character, users can see them in their natural appearance before they are glammed up and they get to know them a bit better through quirky questions unrelated to work. 8 lesser-known TikTok features: We bet you didn’t know these features (Express photo: Sneha Saha) Of late TikTok has been in the limelight but not for very good reasons.Due to the anti-China sentiment, many users are shifting to so-called made-in-India TikTok rivals app such as Mitron, Roposo, among others.But replacing the TikTok app with millions of users is difficult for a new entrant. Instagram reports that 500+ million accounts use Instagram Stories every day and many brands report higher engagement and views on these posts than in the feed. In contrast, the most followed person on Instagram is Cristiano Ronaldo with 244 million followers.Â Â, So Instagram does lead to having some of the biggest celebrities with the most followers, BUT TikTok has many smaller creators and influencers who are willing to work with brands to build their profiles.Â, Medium describes TikTok as âa greater avenue for creating brand awareness and community involvement...influencers naturally become part of this by participating in hashtag challenges or promoting new launches,â which are some of the ways we see creators engage with brands like Addison Rae and American Eagle.Â In this video, she used a hashtag challenge in collaboration with American Eagle jeans for mass awareness for their brand with 25.1 million views.Â, With @itstayyedits , the #InMyAEJeans Challenge winner! Check out these Instagram Video Ad templates to ensure your videos are #instaworthy. When deciding what type of content to post on TikTok, you have to consider what your audience is interested in as well as what is the most popular types of content on TikTok â this can help you get discovered by new audiences. In other words, it’s a marketing opportunity you don’t want to shy away from. Reels can be up to 30 seconds long and have many familiar editing features to Instagram Stories. Marketing Partners. Post and tag your skills. But you could get creative for any type of product.Â, Hashtag challenges are some of the most popular types of posts. This works great for cosmetics, furniture and homewares any really fast-moving consumer goods products.Â. Head to the discover bar and you can see all that’s trending that day. This is a tutorial to show you step by step, how to make a TikTok business account. Both Instagram and TikTok do have their differences — which platform you choose depends on your audience, brand, and marketing goals. Creative Center. TikTok analytics may not be as in-depth as … PG Dating Pro offers business hours support, 24/7 live support, and online support. When it comes to measuring analytics, TikTok takes the cake. When it comes to the quality of your content and production, Instagram users expect a high standard. - Total video views can be seen on the thumbnail of your Reel gallery. Reposting your content, whether thatâs Reels, Images or IGTV onto your story can reach more users than organic feed posts and encourage them to discover more content on your profile. TikTok said that it had banned six accounts for posting content promoting eating habits that are likely to lead to health problems in its latest effort to crack down on harmful content. TikTok creators say the Creator Fund, designed to pay creators for their content, is killing their views. ... social media integration, social media tagging, and user profiles. This is an easy way to reduce the workload but make sure the videos suit the theme of each of your profiles. Blog Events Business Learning Center. You can see individual post stats like the number of likes received, comments shares, and playtime.Â, - Total video views is exactly what it says. - Likes and comments can be seen in the bottom right corner of the video when you are watching it.Â. Business Center is a TikTok tool that helps you organize and manage your business. ... then click “Manage my account” and select “Business Account” under the “Switch to Pro Account” … It works like most social media apps with followers who like and comment on content. However, with a more familiar editing interface and close proximity to your official brand content, Instagram Reels can be a great place to post content that compliments your existing feed and you could reach new audiences in the Reels feed.Â. When it comes to measuring the ROI on TikTok vs Instagram Reels, TikTok provides far more insights when you have a TikTok Pro account. See your video view count the Reels gallery. An all-new LiDAR Scanner on iPhone 12 Pro offers the ability to measure light distance and use pixel depth information of a scene. ... And, thanks to TikTok’s Pro Accounts, you can tap into some juicy audience analytics. Use the inbuilt analytics tools to measure the success of their content to inform decisions on future content, customers to target, and budgets.Â. On your TikTok profile. You also risk the influencer providing honest but negative feedback on your product if the content has not been agreed upon beforehand. You can even import your videos straight from your phone with Clipchamp Phone Import. Reach audiences in 20+ regions and counting. If you’re using TikTok just for fun then it’s okay. When measuring the ROI of TikTok vs Instagram Reels, you should consider the time and effort required for each platform and the performance in relation to … “TikTok for Business opens an entirely new window of opportunity to create content that speaks to people and invites the community to join in the conversation,” said John Castro, Community Operations Manager, TikTok Philippines. Sounds are usually 15, 30 or 60 seconds long. A post shared by Kylie Skin by Kylie Jenner (@kylieskin), Another way to show your product being used is to leverage user-generated content. Not only is this a great BHS style video, it shows users the love and care they put into each of their orders and shows the product is locally made and packed. Followers tab dives into the demographics of your followers.Â, For each video you post, itâs worth looking into the Content tab to measure the performance of your content. Itâs a great way to experiment with content and test out new product ideas. To sign up for a free TikTok Pro account head to Settings and tap Manage Account > Switch to Pro Account > choose Creator or Business. Once you share your video it can appear in three places. Create TikTok videos. They are also the original home for influencer marketing where creators have grown their audiences, and used partnerships to Maximum 150 characters.Â You can add hashtags, emojis and tag friends. (But there are other ways to measure the quality of the contentâ¦), - Average watch time is a good indication if your content maintains the attention of your audience. While both platforms have features that overlap, from uploading, editing and sharing short videos, here are some of the basic differences between TikTok and Instagram Reels: Up to 60 seconds long when filmed inside the app.Â, If you upload the video, it can be longer.Â. Plus, weâve added some post ideas, marketing strategies and business tips to get you inspired! 4.5%. To get started, brands can use the TikTok Creator Marketplace platform to find creators within audiences that match your goals. You can use the Align feature to overlay your previous video with the camera view to improve transitions between scenes. This is particularly useful when influencers come up with fun and unique ways to promote your product to keep their audience engaged.Â, The limitation of influencer marketing is that it is difficult in measuring ROI, particularly when your TikTok video lives on another user's page. TikTok has launched its first augmented reality effect to make use of the LiDAR technology present in iPhone 12 Pro devices (via TechCrunch). To learn more about TikTok … You can also search for hashtags related to your product or your users like #makeup #beautyroutine or #driving #cars and find users who use these hashtags and align with your brand values. 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